Commission · Galveston, TX
Juneteenth at the Customs House
Full sound, lighting, and motion graphics created for a Juneteenth event at the historic Customs House.
Reimagining experience design.
Place attendees at the heart of the action.
Featured build
Panorama Tower, Miami
A VR build of the tallest residential tower south of New York, rising above Biscayne Bay — from the poolside sundeck to the 85th-floor penthouses, with over 100,000 square feet of amenities modeled for a breathtaking virtual walkthrough.
Panorama Tower Miami — VR build & virtual tour
We believe in the power of bringing multiple mediums together to create bespoke experiences — consistent, informative, and fun for venue attendees.
Selected projects & venues
- The Customs House · Galveston
- Panorama Tower · Miami
- EDC Stage
- Dallas Nightclub
- IPW Chicago
- Hollywood Condos
- Russian Hill
Cue 01 · The running order
Nine crafts. One stagecraft.
Every installation we build draws on the same bench of skills — from tech to content, we deliver the complete package. Here is the running order.
Motion Graphics
Show graphics, kinetic type, and title sequences designed to move — on screens, LED walls, and mapped architectural surfaces, timed to the sound and light of the space they play in.
3D Animation
From short product videos to long-form 3D productions, we model, light, and render animation at any length — and deliver it ready for the venue, the web, or the wall.
Architectural Visualization
Your creations deserve to be presented with maximum impact. We call it hyper-realistic because we craft a visual experience more real than you're imagining right now — let your imagination take off and we'll do the rest.
Video Editing
Cut, color, and sound for experiential work: venue demos, event films, and screen content where the pacing has to match the room it plays in.
Experience Design
Virtual tours, mobile apps, simulations, HTML5 web apps, and touchscreen and display-wall applications — interactivity that puts the viewer in control and turns an audience into participants.
Solutions Engineering
The technical spine behind the spectacle. We design well-built, scalable systems regardless of the size — or number — of venues you need to outfit.
Graphic Design
Websites, apps, brochures, business cards, publications, mailers, posters, billboards — we've pretty much designed it all, and it keeps every surface of your experience speaking one visual language.
Virtual Reality
VR is carrying science-fiction dreams into practical use far beyond gaming and entertainment. We build truly immersive experiences — walkthroughs, previews, and headset pieces in their own right — sure to captivate your audience.
Experiential Retail
We transform retail locations with immersive, interactive experiences — full sound, lighting, and video control for a shopping trip that feels like a show.
Studio demonstration
The Experience Center
- Immerse
Surround your audience with sight, sound, and light.
- Explore
Interactivity puts the viewer in control.
- Thrive
Attract, engage, and monetize in extraordinary ways.
From the studio
Latest pieces.
Demo · Venue XR
The Experience Center
An amalgamation of technologies combined in one room to communicate the possibilities of venue XR. Demos available at your facility.
Demo · Show control
Experience Control
With a press of a button in the app, media switches throughout the space — giving visitors a totally different ambiance.
Leadership
The people behind the build.
Two disciplines, one room: the engineering that makes an installation work, and the operations that make it land on schedule.
Chief Technology Officer
Terry Ferguson
Terry Ferguson owns the technology behind every AdsWork installation — from the firmware on the wall to the platform behind it.
An American entrepreneur and software engineer with more than 20 years of programming experience, Terry builds robust, scalable systems across embedded, full-stack, and large-scale data platforms. That range is what an immersive build demands: a show floor is a distributed system with a deadline, where microcontrollers, media servers, and cloud services have to agree in real time.
That work has included software development for embedded technologies on behalf of U.S. Department of Defense contractors, among them drone platforms for the U.S. Navy — an environment where reliability and discipline are the specification, not a preference. It has also included custom lighting systems for SG Armaturen, the Scandinavian lighting manufacturer: fixtures and controls that have to behave the same way on the thousandth night as on the first. He designs for the conditions the work actually runs in: maintainable architecture, observability, and performance under load and over time.
His current work extends that bench into applied AI: computer vision, MCP server development, GraphRAG retrieval, and LLM harness development — the tooling that lets an installation respond to what it sees and who is in the room.
- Full-stack development
- React · Node.js · Python · TypeScript · PostgreSQL · AWS · Go
- Embedded & real-time
- C · C++ · ESP32 · STM32 · FreeRTOS · Rust · MicroPython
- Data & interactive
- ETL and analytics pipelines · Unity · Unreal · custom engines
- Applied AI
- Computer vision · MCP server development · GraphRAG · LLM harness development
- Defense & government
- Embedded software for U.S. Department of Defense contractors · drone platforms for the U.S. Navy
- Lighting & controls
- Custom lighting systems for SG Armaturen
Chief Operating Officer
Julio Linares
Julio Linares stands at the intersection of bold vision and seamless execution.
Julio brings over 25 years of hands-on expertise leading complex, high-stakes technology deployments and creative operations. Known for his rare ability to marry high-level creative thinking with rigorous technical problem-solving, he thrives in high-pressure environments where precision, adaptability, and speed are non-negotiable.
He is a master at orchestrating large-scale, multi-faceted projects, leading diverse teams of designers, technical specialists, and field engineers. Julio brings exceptional operational discipline to technical teams, managing software engineering projects and keeping complex development pipelines strictly on schedule through to completion. His portfolio spans landmark digital infrastructure, experiential technology, dvLED spectaculars, metaverse solutions, and immersive integrations across the United States, Mexico, and South America.
Leveraging deep technical mastery across advanced platforms—including AI, ML, cloud architectures, and real-time engines—Julio continues to push the boundaries of technology, driving AdsWork.dev's mission to deliver groundbreaking visual and interactive experiences worldwide.
- Government & aerospace
- NASA · the U.S. Space Force
- Premier venues & sports
- T-Mobile Arena, Las Vegas · the US Open
- Transportation hubs
- Major international airports nationwide and throughout Latin America
Tell us about your space.
A facade, a lobby, a showroom, a stage — if it has surfaces, it can hold a show. We're on a mission to bring your vision to life.